Wednesday, 21 March 2012

Logo ideas part 3

After looking at the logo a few more times, I decided it looked amateurish. I created a new logo using three triangles: the first one was a more sandy colour, and the second two were different shades of green. I resized these triangles, to show perspective in the logo, and depth. Next, I decided a more formal approach would be a stylish cutting into the triangles: Following the gradient of the sides, and narrowing the edges of the text into nothing, I cut "A" and "M" into the triangles:
Next, I added the same "&", but smaller, and white, to look like it was cut out of the triangles:
Lastly, I added two curved lines, that curve from left, to a parallel horizontal two lines to show train lines. This would also be good for continuing the double lines down the coaches of a train, to finally end on the end locomotive or DVT:


I tried the logo in black and white, in case of black and white printers or other black and white needs, and in my opinion, the logo still came out quite well:




No comments:

Post a Comment